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The Sweet Tooth Fairy; Great Cakes, Cookies and Cupcakes

I met The Sweet Tooth Fairy last week, and haven’t stopped talking about her. Actually, it’s her revolutionary Cake Bites that have occupied my recommendations, and her Cup Cakes and Cookies, too. More on those in a minute…

I stopped by her shop in the East Bay shopping center at 1227 South University Avenue in Provo to pick up a treat for my daughter’s graduation. I was pleasantly surprised to find a stylized boutique that was slightly less ‘bakery’ and more like one of those set pieces you would find in a hip retro-metro movie that brings a fun and modern flamboyance to a country store feel. This shop would feel as comfortable on a quaint San Francisco street corner or downtown New York sidewalk. Don’t let the industrial Provo surroundings fool you; The Sweet Tooth Fairy has a terrific personality.

Megan Faulkner Brown is The Sweet Tooth Fairy. She told me stories of how she grew up in a home that always had something in the oven. She obviously loves what she does, and does it well. In fact, lickety-split she produced a custom cupcake for my daughter that made me the hero of the day. Thanks Megan!

Aside from a terrific personality (both the shop, and Megan), The Sweet Tooth Fairly features a selection of wonderful over-the-top treats. Custom cakes are the specialty, while her own brand of cupcakes seems to take center stage in the shop. You can’t miss them as you walk in to find a cabinet filled to the top with an assortment of brightly colored cupcakes with various fruits and adornments, frosting piled high and cake as good as you can imagine.

Megan makes wonderful cookies, too. They are big enough to share, but you probably won’t want to.

Plenty of wonderful treats that will distract you from the ultimate treasure; wedged somewhere in between the brightly colored cupcakes and giant cookies are something Megan calls ‘Cake Bites‘. Take my word for it; leave the distractions for later and grab a handful of these things while they’re still available.

Cake Bites are a cross between a bite-sized piece of cake and a super-delicious chocolate candy. I tried one and was immediately hooked. Cake Bites from The Sweet Tooth Fairly are officially my favorite treat of all time.

Megan tells me business is good, and in fact there is talk of another location opening in Utah Valley. She has done well with her home grown business and is excited and nervous about her inevitable expansion. Keep your eyes open for new locations and look to The Sweet Tooth Fairy next time you need to please a lot of people, or even for a private treat.

You’ll find The Sweet Tooth Fairy in the East Bay are of Provo, just behind the McDonalds to the East of University Ave.

Get there early.

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